Brian Jackson. SimilarWeb, on the other hand, estimates the average LinkedIn session to be about 7-minutes-long during which around 6.71 pages are visited. And this frequency of thought-leadership content was rewarded with increasing engagement levels. Much like Google, Amazon places a heavy emphasis on lifting up its employees, with frequent posts highlighting the stories of individuals throughout the organization. Of his 22 posts, 9 received more than 1,000 views, with three receiving more than 2,000 views. Not only does LinkedIn have a high visitor-to-lead conversion rate, but this network also attracts 80% of all B2B social media leads. It could be that the LinkedIn part is working fine, but since you updated the image on your site, your site is actually still cached. On the flip slide, 95% of employers use LinkedIn to find and vet potential candidates. The most recent and accurate number of LinkedIn MAU is 310 million. Most of LinkedIn's revenue is generated from three of its major services: Talent Solutions, Marketing Solutions, and Premium Subscriptions. Finally, never underestimate the authenticity and reach of your own employees. The majority of internet users (76%) rely on their Facebook feeds for news. 122 million people scored an interview through LinkedIn. The computer software leader (and LinkedIn’s parent company) keeps things fresh on its Page with plenty of content spanning a diverse variety of formats, infusing personal interest angles with company news and analysis. 40% of LinkedIn MAUs are using the platform daily. Today, the average internet user has 8.9 active social media accounts. The ranking is determined by the number of pageviews to their rating page in the past 30 days. As he mentioned, Anthony … Like many organizations on LinkedIn, Nestlé leverages its Page for recruiting and hiring. Top soft skill that companies need the most on LinkedIn is creativity and the top hard skill required is Blockchain followed by Cloud computing. Following LinkedIn trends, we discovered that the network saw a 962.5% increase in users by 2008 when it reached 17 million users. The foundation of a successful LinkedIn Page is a robust and active community of followers. Whether your company is an established international enterprise, or a budding brand carving out its place in the business world, LinkedIn is the premier place to grow and build community. Now, the world’s largest professional network has over 722 million members. He was also the first to reach a million followers. You’ve probably noticed that each of the companies listed above provides a world-class product or service, earning massive recognition and word-of-mouth as a result. Linkedin recruiting statistics show that 122 million people have received an interview via LinkedIn. Larger images further boost the posts’ performance, driving 38% higher click-through rates. According to current LinkedIn stats, the platform’s highest percentage of desktop traffic is coming from the US (31.79%). People You May Know also ranks as one of the network’s most useful features (56%). Search the world's information, including webpages, images, videos and more. After the first year, there were 100,000 registered users, and that number grew to 1.6 million by the end of 2005. The guidance shared by TED feels authentic and genuine, with topical relevance to the modern professional. Hundreds of thousands of individuals create registered accounts with Charity Navigator to stay up-to-date on their charities of choice, find new causes to support, and manage (or even give for the first time) their donations. What’s interesting is that LinkedIn’s popularity among job recruiters has decreased from 2017, when 92% of them used it. 1 star. LinkedIn usage statistics by Alexa estimate the time spent on LinkedIn to be 11 minutes, with users looking at an average of 9 pages. All of these uber-popular LinkedIn Pages have their own distinct methods for delighting and growing their audiences, but there are some noteworthy common threads tying their strategies together: Driving views and engagement with video. View John Claes’ profile on LinkedIn, the world’s largest professional community. Never heard of ‘em. You can also find employee posts to reshare using the Content Suggestions feature, or invest in a more robust employee advocacy tool, like LinkedIn Elevate. Print Share . That number nearly doubled the following year when it reached 32 million. LinkedIn members from the venture capital and private equity sector have 423 connections on average, while the third most connected industry is human resources, with 380 connections. Amazon is up … People want to follow, and do business with, organizations that share their values. September 8, 2017 at 12:20 am . Twitter is the second most popular platform for content distribution (89%), followed by Facebook (77%) and YouTube (77%). He currently has over 18 million. That clause is also used in loan agreements and commercial transactions. When they connect their personal profiles with your Page, and frequently re-share content being put out by your organization, it places your brand in front of new networks and can rapidly bolster your LinkedIn Page’s growth. As the world’s largest professional networking site, LinkedIn connects industry professionals and helps those actively seeking employment discover job opportunities. Social media marketing firms need to know that the LinkedIn audience is quite different from other social media platforms, with more than one-third of its members in upper management positions. A significantly smaller portion, 23.75% comes from search, and 2.08% comes from the mail, and only 2.08% from referrals. So with this in mind, a great LinkedIn profile starts with a fantastic summary. In Q2 2021, LinkedIn notes a 23% YoY increase, netting $2.58 billion in revenue. Socially responsible initiatives. As for people between the ages of 18 and 24, they make up 19.2% of LinkedIn’s user base. A somewhat lower percentage of recruiters have turned to Facebook (55%). In 2020, LinkedIn revenue reached $8.05 billion. About the same goes for social media in general. LinkedIn growth in net revenue is evident—in 2020, it was estimated at $8.05 billion. Reply. Featuring corporate social responsibilities, sustainability, and other socially beneficial practices can drive powerful human connections — especially as Millenials and Gen Z overtake a larger percentage of the workforce. Many of them note success as 3 people are hired every minute. With LinkedIn’s rate standing at 2.74%, Facebook and Twitter trail behind. Because they have so many resources, these enterprises are also able to produce a ton of first-party content. Only 29% of executives see Twitter as a leading platform in this area, while Facebook has an even smaller audience among content distributors (27%). Both companies and individual members generated 60% more content compared to 2019 in an attempt to stay in touch with colleagues and contacts after the coronavirus outbreak. Today, LinkedIn has taken the place of the newspaper, your resume, and even that first meeting. Twitter is the second most popular option among social media users (41%), while for 36% of users, LinkedIn is the place to go for the most recent news. Currently, there are more than 80 million hourly workers, 12 million contractors, and 46 million students and recent graduates. As much as 57% of LinkedIn members use a mobile device to access the site. Bill Gates is the most followed person on LinkedIn with 32.85 million followers. 6.58% of all traffic to LinkedIn came from the UK, 6.37% from India, and 4.45% from France. The network was launched nine months before Facebook which means it’s the oldest one among social media platforms. A whopping 6.3 million people attended virtual events on the network. Twitter dropped to third place (79%), while the least popular network among Fortune 500 companies was YouTube (38%). As a result, many job-seekers searched for remote work to get through the rough times. The survey also revealed that long-form content of around 2,000 words and at least eight images performs better. We hear frequently from organizations that growing this total is their top marketing aspiration on the platform. Who are these guys? Your presence on LinkedIn matters. It’s very much a technology company -- focusing on AI, cloud, blockchain and IoT -- but IBM also connects with its followers through human-oriented content. Get more people to visit your Instagram profile by featuring it in the list below. Quebec ranked next highest at 89.2, followed by Alberta at 61.3. LinkedIn ranks second, followed by YouTube (30%). While this number might not be high compared to other social media platforms, keep in mind that you’ll advertise to a laser-focused user base that cares about what you have to offer. Simon has 2 jobs listed on their profile. LinkedIn Ads have a high return on investment, according to 58% of B2B marketers. Google’s brand name alone is a major asset, but the tech giant keeps its LinkedIn followers engaged with a steady cadence of new content that showcases corporate social responsibility initiatives, new innovations, company culture, and more. It’s no wonder, considering that the platform drives half of the social traffic to B2B sites. As the COVID outbreak changed the way the world functions, online engagement increased. Additionally, members created 60% more content compared to 2019, whereas LinkedIn Pages saw 1 billion interactions every month. It’s always important to remember that while LinkedIn is a business-oriented network, the members are real people with real emotional investments. Lead generation experts agree that LinkedIn is one of the leading social media channels for generating leads. In contrast, of the 30% of marketers using Instagram as part of their lead generation strategy, only 5% saw results. Download your copy of the LinkedIn Pages Enterprise Playbook. They identify with the people in those companies, which is why showing the faces and sharing the stories of employees at your organization tends to be so effective. Image Source: DemandWave. The average number of connections on LinkedIn is 930. LinkedIn stats reveal that in 2011, there were around 640 million professionals worldwide. Nestlé substantiates its own content with plenty of credible third-party support. This includes 198 million users in Europe, 206 million in the Asia Pacific, and 114 million in Latin America. Is email marketing still an effective way to promote your business?! that can get you to where you want to go. Facebook places its values front-and-center with its Page strategy — with frequent posts about international community, charitable causes, inclusion, and more. Only 1% of respondents identified themselves as Super Connectors with more than 10,000 connections, while 10% of LinkedIn users said they have more than 3,000 connections. followed by internet job boards and employee referrals. Searches for remote work on LinkedIn tripled after the coronavirus onset. and introduce them to proven software solutions, Such nanowires distort via formation, reorientation and migration of dislocations and crystal twins without noticeable hardening. Another 35.5 million were hired by a person they have connected with on LinkedIn. LinkedIn is the world’s largest business network, helping professionals like Mark Brookfield discover inside connections to recommended job candidates, industry experts, and business partners. Scroll through Unilever’s feed, and you’ll come across numerous quick-hit videos that deliver a concise message, easily consumed even with the sound off. In fact, 87 percent of recruiters will vet your candidacy by visiting your LinkedIn profile, according to data from Jobvite. LinkedIn user statistics show that the platform currently counts over 722 million members and 310 million monthly active users. 39. The renowned food and beverage company promotes its culture and varied career paths, inviting those interested to take part in the “future of food.” They feature innovations in the space, diversity and inclusion initiatives, sustainability efforts, and more. Last Updated Dec 10, 2020. The latest figures reveal that the LinkedIn feed sees more than 2 million posts, articles, and videos every day. As such, we’ve assembled a list of the 10 most followed LinkedIn Pages, and towards the end, we will be providing insights around common themes that help their strategies resonate. These other social platforms represent quite a contrast, considering LinkedIn stats like these. View Mark Brookfield’s professional profile on LinkedIn. Data shows that professionals watched 4x LinkedIn Learning content in June 2020 compared to the same period in 2019. LinkedIn now has over 30 million companies on LinkedIn with 20 million open job listings. LinkedIn engagement skyrocketed in 2020. Right behind her are Julianne Moore at 17 followed … See the complete profile on LinkedIn and discover John’s connections and jobs at similar companies. LinkedIn’s user base is four times larger today, and the number of professionals worldwide has undoubtedly seen significant growth as well. Mohamed El-Erian, Chief Economic Advisor at Allianz is the third-most-popular LinkedIn influencer and counts 2.4 million followers. It can be drawn into a wire of single-atom width, and then stretched considerably before it breaks. The number of open jobs on LinkedIn is estimated at over 15 million. In 2017, the platform celebrated expanding its user base to half a billion members. Not only content sharing went up by 50% but LinkedIn Live streams climbed by 89% since March. LinkedIn ranks third among social media networks with the most educated audiences according to LinkedIn user demographics data from the Pew Research Center. We frequently ask open-ended questions to spark conversations and engagement, and we try to draw in new, curious members through relevant hashtags. This stat explains why the LinkedIn app has 500+ million downloads from the Google Play store. Richard Branson of the Virgin Group was the first LinkedIn influencer to reach a million followers. LinkedIn’s CEO, Jeff Wiener, has 10.7 million followers. The co-founder of Microsoft, Bill Gates is LinkedIn’s most-followed member, with 32.85 million followers. Once they set up a LinkedIn account, every new member must decide whether they’ll use one of the platform’s four premium plans. Many are also using LinkedIn Live to produce live video on the platform. As mentioned earlier, the current LinkedIn user statistics count over 766 million users. Data on LinkedIn daily active users indicates that 40% of the monthly users are logged in to the platform daily. Facts about LinkedIn say custom collages that include 3-4 images note great performance for organizations. In 2017, the company’s net revenue was $2.27 billion and then doubled in 2018, reaching $5.25 billion, as per LinkedIn revenue statistics. Talent branding is a major staple, as is socially responsible content that calls attention to refugees, environmental issues, bullying, and more. Next comes the Virgin Group’s Richard Branson with 18 million followers. Google has many special features to help you find exactly what you're looking for. Showcasing innovation. Also, LinkedIn is the top network for hiring top-notch talent. LinkedIn has established itself as one of the leading platforms for publishing and finding top-quality content. Microsoft acquired LinkedIn for $196 a share totaling $26.2 billion. LinkedIn Live and how it ties into a content strategy, Illuminating content on digital marketing. LinkedIn articles with 8 images and 5,7, or 9 headlines are best for engagements. The most popular social media channel among millionaires is Facebook (58%). LinkedIn posts with images see 2x higher engagement rates. and we are here to deliver the best service providers Many businesses turned to work from home, making the online connection more important than ever. The company’s visual branding is on point, with Accenture’s signature purple hue appearing prominently and sparking instant recognition. LinkedIn industry statistics reveal staffing and recruiting tops the platform’s list of the most connected industries. In the 2021 LinkedIn Top Companies List, Amazon was followed by Alphabet, JPMorgan Chase, AT&T and Bank of America as the top five. However, it shared the lead position with Facebook (92%). But LinkedIn is a tremendous platform for marketing and conveying this work — and the people behind it — to the world. This worked for the image but not the title. Linkedin accounts with completed and updated information gain 40 times more opportunities. Based on these figures, roughly one-fifth of all professionals were using the social networking platform. Editor's Note: As 2020 approaches, we're looking back at some of 2019's most popular posts on the LinkedIn Marketing Blog. Take a look at the most important Instagram marketing statistics to help you with the best advertising approach on the platform that has been a major factor in popular culture. Unlike the average LinkedIn user, those looking for a new position spend anywhere from 20 minutes to half an hour on this professional network every month. uniquely devised for each service or software type. LinkedIn allows businesses to build a meaningful network, establish credibility, and gather insider industry expertise. Gold is the most malleable of all metals. 5. This one ranked No. The number of women in technical leadership roles increased by 79% over the past five years. Submit your instagram profile below if you want to grow your traffic and revenue. Out of those job openings, there are 300 million remote job postings in the US, following a 6x increase in the number of such listings between March and December 2020. LinkedIn, on the other hand, had 135 million members at the time. With time, Snapchat has evolved into a full-on social network that millions of people use daily, and statistics show that its rise has no intention of slowing down. On LinkedIn, video is shared over 20x more than other forms of content. Currently, the company has 33 offices globally and over 16,000 employees. Of course, in addition to the human side, members also want to learn about what these leading companies are doing to change the game in their respective industries. Furthermore, DuMont operated during a time when the FCC did not require television manufacturers to include UHF capability. Approximately 31% of LinkedIn visitors come from the US. The unique platform helps them find, connect, and manage new team additions. This stat proves that LinkedIn is more than just a powerful job search tool. 79.3% of LinkedIn users are younger than 34. Posts with titles that contain 40-49 characters see a performance boost. In 2020, LinkedIn’s revenue was estimated at $8.05 billion, up from $6.75 billion in 2019. LinkedIn is the top-rated organic social media platform for B2B marketers. 66% of B2B marketers said they are using Facebook for the same purposes, whereas only 29% are using Twitter. Getting ahead of the competition is essential, 76% of B2B marketers reported LinkedIn is their primary paid social media channel. Reply. TikTok recently crowned a new creator as its No. custom-tailored evaluation methodologies Additionally, LinkedIn provides different tools for audience targeting, which is why website visits originating from LinkedIn are more likely to increase conversion rates on B2B sites. More than one-quarter of US adults use LinkedIn, while YouTube has the largest audience in the country with 28% of Americans using it, whereas 69% of US adults are using Facebook. This also supports the objective of attracting great new talent. Based on these numbers, a slowdown is unlikely anytime soon. One of the essential LinkedIn statistics for businesses is this platform’s conversion rate. LinkedIn is the leading channel for B2B marketers’ social media efforts. August 30, 2017 at 6:25 am . Nevertheless, Twitter performs better compared to Instagram and Snapchat with only 9% and 2% of millionaires using these social networks, respectively. Award-winning Nigerian musician David Adeleke, popularly known by his stage name Davido, has become the most followed artiste on Instagram after hitting 20 million followers. That number jumped to 347 million and 414 million in 2014 and 2015, respectively. LinkedIn statistics reveal that the platform is home to over 57 million companies. LinkedIn is the Top Choice for B2B Organic and Paid Content Marketing . One of the features that LinkedIn members like the most are Who’s Viewed Your Profile, with 72% of users ranking it as one of the most helpful features. 10 Most Followed Charities. Diversity and inclusion. All of these uber-popular LinkedIn Pages have their own distinct methods for delighting and growing their audiences, but there are some noteworthy common threads tying their strategies together: Driving views and engagement with video. LinkedIn video stats reveal this is also the preferred method for consuming content — if the content is found in video and written format, 59% of executives would choose the first to consume it. Today, LinkedIn Premium statistics reveal the number of LinkedIn users with Premium membership stands at 39%, while 61% of members are still satisfied with a free account. There are 90,000 schools listed on Linkedin. Aside from the general allure of its content, this Page thrives with a solid mix of video, owned articles, and customized imagery. LinkedIn is the preference for 95% of B2B marketers, whereas a smaller percentage of marketers turn to Twitter (86%) and Facebook (83%) for achieving their content marketing goals. Mohamed El-Erian, Chief Economic Advisor at Allianz is the third-most-popular LinkedIn influencer and counts 2.4 million followers. Other social media networks rank significantly lower as sources of high-quality content. Almost without exception, video content is heavily infused into the content mixes for these LinkedIn … This particular set of LinkedIn statistics showed impressive growth in just a few years. LinkedIn InMails You’ve found great candidates for your role — now you need to connect with them. Social media is one of the most important aspects of digital marketing, and LinkedIn is once again best in class here. Amazon also provides followers with exclusive inside looks at company events, shares insights about its customers (aka “Amazonians”), offers job interview tips, and more. While there are slightly more male users overall, LinkedIn gender demographics that men and women more or less equally use LinkedIn. This translates into 0.01% of the monthly LinkedIn number of users. Apart from being highly educated, LinkedIn income demographics reveal that the network’s users are also high-income earners. Cloud computing was the number one most in-demand hard skill of 2019, according to LinkedIn, followed by artificial intelligence. In trying to understand what makes a LinkedIn Page appealing and follow-worthy for members, we thought it might be helpful to analyze those who are leading the way. In that context, a national survey of 1,520 adults conducted March 7-April 4, 2016, finds that Facebook continues to be America’s most popular social networking platform by a substantial margin: Nearly eight-in-ten online Americans 1 (79%) now use Facebook, more than double the share that uses Twitter (24%), Pinterest (31%), Instagram (32%) or LinkedIn (29%). The times when social media users had only one account are long gone. The most-favored-nation clause in two countries' free trade agreements confers that status. LinkedIn has over 16,000 employees across 30+ cities globally. In addition to owned articles, they share plenty of third-party pieces, and amplify content created by their own employees and executives. Statistics show that when an admin posts something, employees are 14x more inclined to share that content than other content types. The resounding success of the TED Conferences brand hub on LinkedIn affirms that inspirational thought leadership from business leaders is a prime attraction for professionals on LinkedIn. In contrast, only 9% have a high school education or less. Let’s see how all of this translates into numbers by analyzing the LinkedIn statistics listed below. The companies featured often follow LinkedIn video best practices, with short runtimes, attention-grabbing hooks, and captions for those viewing without sound. By following the examples above, and adding your own unique twists, you’ll be well on your way. They’ve all found their own unique ways to stand out on LinkedIn, but we’ll identify some commonalities and takeaways that might be applicable for other growing Pages out there. LinkedIn recruiting statistics confirm that the recruiter platform counts over 1.6 million talent professionals. Twitter ranks second, drawing 12.73% of all social media leads, while the percentage of social media leads coming from Facebook is 6.73%. An average user spends around 11 minutes on the network every day. Of course, knowing that their customers and fans have a passion for tech, there’s plenty of creative coverage on this front as well. If we look at social media channels only, Facebook, Twitter, and LinkedIn are the top three choices for staying up-to-date with the latest news. These Pages find creative and compelling ways to share their progress and plans. LinkedIn users are an educated bunch, which is not that much of a surprise since the network enjoys the greatest popularity among college students. On average, LinkedIn’s InMail response rates are 3x higher than regular email.
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